A confidential community for Dog Professionals with ethics!

Learn how to grow your business without compromising your values.

tell me if any of these sound familiar…

You really struggle with negative self talk, imposter syndrome or self-doubt, which makes you put off the tasks that would make your business grow

You cringe at the thought of promoting yourself, or get really uncomfortable when it comes to discussing your prices with potential clients

It can feel like an uphill battle to stand out when quick-fix trainers  or established businesses in all dog industries seem to dominate the market.

You get completely overwhelmed by the sheer amount of admin tasks. The to do list is never completed, leaving no time for thinking about how to grow your business

You either have too many ideas, or struggle to know what to prioritise first, or how to make a business growth plan

No matter what stage you’re at in business (from complete beginner to seasoned CEO), you still have a fear of failure. What if this all goes wrong?

You started your business to make enough revenue to never have to worry about money again, but it’s not happening like that

You also started your business to get more freedom, but end up working weekends, evenings and overtime, yet STILL never catch up!

If any (or many!) of these resonate,

you’re most definitely not alone….

I hear from incredible dog pros every day who feel stressed, burnt out, and like their “dream business” will never happen.

They’re often flat out – working evenings, weekends, and endless hours, yet have little to show for it.

The truth? They’re usually missing a few key ingredients.

Most dog businesses struggle because their owners don’t give equal attention to the four pillars of success:

  • PILLAR 1: Real support for your emotional wellbeing as a business owner. That means not just “have a bath” or “go for a walk” advice (great ideas, but they don’t solve the deeper stuff!).
  • PILLAR 2: Individualised business growth strategy (because what works for one business, will not always work for another)
  • PILLAR 3: Allocated and protected time to reflect on the emotional impact of your work, alongside other professionals who get it, because feeling supported and learning from others is priceless.
  • PILLAR 4: Personalised business coaching from someone who’s already faced many of the challenges you’re experiencing. This means you can take big steps forward instead of one step up and two steps back.

Every successful dog business owner has one thing in common, no matter how long you’ve been in business, what you offer, or how confident you feel.

And nine times out of ten, not having it is the real reason your business isn’t moving forward.

But I’ve got some good news for you…

What if you’re actually closer than you think to exponential growth in your dog business?

After years of seeing dog pros face the same challenges, I’ve found the one thing that separates those who stay stuck from those who flourish.

You have to step out of the “employee” role and into the “business owner” role,  before any growth strategy will truly work

The truth is, no one teaches you this stuff at school, and it can feel totally overwhelming.

Most of us come to the dog profession after working for someone else, whether in a related field or something completely different.

That employee mindset runs deep.

We end up:

  • Doing what others say because that’s what we’ve always done, people-pleasing clients and saying yes when we want to say no.

  • Believing there’s a limit on our income because there always was before, so we stop ourselves from aiming higher.

  • Copying what we see others doing, following business models that don’t really fit us but feel like what we should do.

It’s no wonder so many dog pros feel stressed, confused, or completely burnt out. There are so many decisions to make but no clear plan or guidance.

If you’re like most of the dog pros I work with, you want to support as many dogs and their people as possible while also creating financial and time freedom for yourself and those you love.

I’ve been there too, both when I started my local business and again when I moved online. I know how easily the stress can affect your mental health and your bank balance.

It can be hard to realise that, often, we are the ones standing in the way of our own success….

… but it’s more common than you might think, and the good news is that with the right support, it’s absolutely possible to have a thriving, successful business while still having plenty of time for your personal life.

We get into this profession because we care deeply for others, both four- and two-legged.

It’s just that the same care also needs to extend to yourself.

As A Multi Qualified Clinical Psychologist, Dog Behaviourist & Dog Business Coach

I am uniquely qualified to support you with both the business strategy and emotional support needed for success.

Not only have I built my own successful business (with all the struggles along the way!), but I also still work directly with dogs, so I understand the specific challenges that force-free dog pros face.

that’s why i’d love to support you inside

The dog pro support circle!

It’s your complete support system for scaling your business to 4, 5, 6, or even 7 figures, without ever compromising your values.

included for members:

Business coaching & community support

bonus monthly sessions

THE DOG PRO SUPPORT CIRCLE SHOWS

HELPS YOU:

✔ Create a simple, actionable, and non-overwhelming business growth plan that fits both your business and your life.

✔ Learn effective business expansion strategies through focused, step-by-step training. Choose from bite-sized mini sessions or deeper implementation workshops.

✔ Build a toolkit of psychology-led emotional wellbeing strategies to help you stay grounded, confident, and ready to make strong business decisions … while supporting your clients at your best.

Get coaching and supervision for everything from client cases and pricing, to offer restructuring and full programme launches.

✔ Find your balance between a thriving, ethical, profitable business and a calm, emotionally fulfilling personal life.

Because when you’re the one holding it all (and social media starts to feel like a toxic noise), it’s easy to lose focus.

Not anymore!

The Dog Pro Support Circle is more than just a membership…

It’s personalised support, right when you need it. Together, we’ll create a clear roadmap to take you and your dog business from where you are now to where you want to be. We’ll move away from struggle, stress, and frustration, and toward fulfilment, progress, and success.

But more than that, DPSC is about belonging.


It’s a confidential, values-led community of dog professionals who are caring, kind, and committed to force-free support for dogs, people, and each other.

you can join dpsc as either a monthly or an annual member

I know investing in support can feel daunting, especially if you’ve tried other things before.

The great thing about DPSC being a membership is that you’re always in control.
As a monthly member, you can cancel anytime with 48 hours notice. No fees, no fuss.

Annual members get a 14-day “see if you love it” guarantee. If you decide it’s not the right fit after your first month, you’ll receive a pro-rated refund.

I pride myself on the quality of the support offered inside DPSC, even at this low cost:

Join for £47 per month (cancel any time) or £470 per year, with 2 months free

Because I remember exactly how hard it felt when I was trying to build my business.

I looked at countless coaching options, but most were simply out of reach.

When I finally invested in the right support, everything changed, and I don’t want you to have to wait as long as I did.

👇 Check out the investment options below.

You can join the DOG PRO SUPPORT CIRCLE as either an annual or a monthly member

JOIN AS AN ANNUAL MEMBER (includes: 2 free months, a private 30 min copy review session & 2x30 min 1:1 coaching sessions

£470 Yearly
  • Full membership access. Charged annually

JOIN AS A MONTHLY MEMBER

£47 Monthly
  • Full membership access. Charged monthly

Apply for 1:1 Business Coaching For Private Support

£8,000 6 Months
  • Full package of support. DPSC included as just one of the many features

🎉  plus, you’ll also get some special bonuses…

When you join before midnight on 31s October… you won’t just get access to the full Dog Pro Support Circle community, coaching and resources and the awesome bonuses below…

You’ll also unlock the Q1 Strategy Session!

Plus, when you join during The Dog Pro Coaching Experience (26–31 October)… you won’t just get access to the full Dog Pro Support Circle community, coaching and resources.

You’ll also unlock exclusive limited-time join bonuses worth up to £372.

These special gifts are designed to help you build confidence, clarity, and consistency in your business.

🎉 Ready to unlock your exclusive Dog Pro Coaching Experience join bonuses?

These special event-only join bonuses are available 26–31 October during The Dog Pro Coaching Experience.

Each bonus expires at midnight on the day shown below.

👉 Join between 7 PM Saturday and midnight Monday to unlock all six event join bonuses (worth £372 total) including the 24-hour public cart-open bonus.

If you join after Monday midnight, you’ll receive that day’s bonus and all remaining ones that follow.

You’ll keep all your join bonuses even if you only stay for one month in The Dog Pro Support Circle.

Bonuses

🍸 Cocktail Hour: The Live Anti-Burnout Blueprint Live Session with Holly

🌟 Confidence Kickstart Kit

🕒 Focus & Flow Toolkit

💬 Live After Hours: Heart-to-Heart Session Live with Holly

🐾 Client Consistency System

🎯 Plan Your Biggest Q1 Ever – Group Strategy Session with Holly

Date

Bonus

Value

Wed 18th Mar

🍸 Cocktail Hour: The Live Anti-Burnout Blueprint Live Session with Holly

Value £55

Thurs 19th Mar

🌟 Confidence Kickstart Kit

Value £55

Fri 20th Mar

🕒 Focus & Flow Toolkit – How To Stop Switching Between Ideas So You Can See The Growth Happen

Value £55

Sat 21st Mar

💬 Live After Hours: Heart-to-Heart Session Live with Holly

Value £55

Sun 22nd Mar

🐾 Client Consistency System

Value £55

Mon 23rd Mar

🎯 Plan Your Biggest Q1 Ever – Group Strategy Session with Holly

Value £97

Total Value: £152

Your Daily Join Bonuses

🍸Cocktail Hour: The Anti-Burnout Blueprint Live Session with Holly

Value: £55

Expires: Midnight Wednesday 18 March

What it is:

A private live group coaching call where we’ll talk openly about boundaries, people-pleasing, and balancing your energy while running your business.

Why it helps:

Dog pros are caring and giving. This session helps you protect your energy so you can keep helping others without burning out.

Join window:

Join between 7 PM Sat 25 Oct and midnight Mon 27 Oct to receive all six bonuses including this one.

🌟 Confidence Kickstart Kit

Value: £55

Expires: Midnight Thursday 19 March

A mini-training and worksheet pack to help you beat imposter syndrome and show up confidently without feeling ‘salesy’.

Includes:

Short video from Holly

Guided reflection sheet

“Confidence for Dog Pros” affirmation audio

Why it helps:

Confidence is the number-one block our members mention. This kit gives an instant boost to help you take visible, authentic action.

🕒 Focus & Flow Toolkit

Value: £55

Expires: Midnight Friday 20th March

Templates and short videos on time-blocking, prioritising, and batching tasks so you can work smarter, not harder.

Includes:

“What to Do When You Don’t Know What to Do” flowchart

Time-blocking template

10-minute focus reset guide

Why it helps:

Perfect for overwhelmed or ADHD dog pros who want structure without stress.

💬 After Hours: Heart-to-Heart Session Live with Holly

Value: £55

Expires: Midnight Saturday 21st March

A live group session with Holly about the emotional load of running a dog-pro business and practical ways to protect your wellbeing.

Includes:

Honest conversation & live coaching

Tools for handling loneliness, comparison, and compassion fatigue

Recording available for one week

Why it helps:

You give so much compassion to others — this helps you give some back to yourself.

🐾 Client Consistency System

Value: £55

Expires: Midnight Sunday 22nd March

A mini-course on keeping clients engaged long-term and understanding how trauma can affect their participation.

Includes:

Short video training

Strategy checklist

Why it helps:

It makes your business more stable, your clients more successful, and your income more predictable.

🎯 One Full Week Of Coach In Your Pocket

🎯 Plan Your Biggest Q1 Ever – Group Strategy Session with Holly

Value: £97

Expires: Midnight Monday 23rd March

Private messaging business support – ask me questions and get personalised guidance for your business
 

Includes:

Personal guidance for your business questions

Quick feedback on ideas and challenges

Why it helps:

You’ll get direct and individualised support when you need it, ensuring your business-specific questions are answered and helping you navigate challenges with confident, personalised guidance.

A private group planning workshop where you’ll map out your next business quarter with Holly’s support.

Includes:

Live group strategy session

Printable roadmap template

Accountability follow-up

Why it helps:

You’ll know exactly what to focus on to create your most successful quarter yet.

🎉  Plus, you also get some cool bonuses!

💼 Business Basics Bundle (included for everyone)

Website Price: £1,700

Lifetime access to 4 exclusive workshops to launch or re-launch your business!

Workshop One: How to discover and lock in your niche so you know how to talk to your potential customers

Workshop Two: Get your business must haves in place so you don’t get caught out!

Workshop Three: How to structure and price your offers so you feel confident asking for the sale

Workshop Four: How to market your offers and build your customer base

💎 EXTRA BONUSES FOR ANNUAL MEMBERS

Website Total Price: £319

If you choose the annual plan (£470/year) you’ll also receive:

✅ Two × 30-minute 1:1 Coaching Sessions with Holly

✅ One × 30-minute Private Copy Review

✅ Two months for free

What our members say about dpsc:

Plus as an extra bonus, everyone who joins also gets complimentary access to my Business Basics Programme (retails for £1,700 on my website) for as long as you’re a member

This is great for beginners, people wanting to pivot their services and seasoned business owners alike.

Included:

  • Workshop One: How to discover and lock in your niche so you know how to talk to your potential customers
  • Workshop Two: Get your business must haves in place so you don’t get caught out!
  • Workshop Three: How to structure and price your offers so you feel confident asking for the sale
  • Workshop Four: How to market your offers and build your customer base

Plus, get this amazing extra bonus, worth £147.50 when you join by 25th August, 2025!

EXTRA BONUS

Get an exclusive private business strategy session with me, so we can make a detailed plan for the next step in your business! 

Just getting started? Let’s map out the key things needed for  your first month to get the business launched

Looking to pivot your business and try something new? Let’s break through any reservations or imposter syndrome and put together a plan

Established business but not making enough money? Let’s figure out what’s working and what isn’t in your business, talk about what you REALLY want and map it out!

Retails on my website at £147.50

Plus, get these two amazing extra bonuses, worth £226.50 when you join by 1st June, 2025!

EXTRA BONUS 1: 

Get an exclusive private business strategy session with me, so we can make a detailed plan for the next step in your business! 

Just getting started? Let’s map out the key things needed for  your first month to get the business launched

Looking to pivot your business and try something new? Let’s break through any reservations or imposter syndrome and put together a plan

Established business but not making enough money? Let’s figure out what’s working and what isn’t in your business, talk about what you REALLY want and map it out!

Retails on my website at £147.50

EXTRA BONUS 2: 

It’s so important for people to SEE who they are going to be working with!
 
It builds an instant connection, especially when potential customers can see how much you love your own dogs.
 
That’s why everyone who joins by Sunday 1st June, will also get an exclusive discount to use with professional photographer, Sveta Chekhlataya! (valid until end of June). She’s responsible for all of the gorgeous pics of me and my dogs!
 
Refresh your photos for your blog, website, or socials – with a remote photoshoot, done entirely through your phone, guided by  Sveta!
 
Why you’ll love it:
* Great for dog professionals,  face to face and  online business owners building their business presence
* Get a series of edited photos ready for all your platforms
* Professional direction for the best angles & lighting
* No travel – shoot from home or your favourite outdoor spot anywhere in the world!
* A relaxed, stress-free experience – ideal for dogs who may not do well around strangers
 
Only £50 (regular price £79) – includes 5 professionally edited photos, with the option to purchase more

Here’s sneak peak at some of her work…

So, Let’s Recap!

When you join The Dog Pro Support Circle as either a monthly or an annual member, you get both my support and the support of the community to help grow your business!

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    Monthly group coaching sessions for individualised support
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    Monthly reflective practice sessions to talk through cases, and get support on the more challenging side of our profession
  • orange check icon
    Private support community where you can ask questions any time!
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    Psychologist-led monthly emotional wellbeing sessions to support your mental health, so you can be the best version of yourself in both business and life.
  • orange check icon
    Monthly business boost sessions with new strategy you can put into place right away
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    Free Dog Pro workshop access to all dog pro workshops held across the year
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    Plus access to those amazing bonuses!
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    The programme is accessible with english subtitles and on-screen transcripts for all videos

Is The Dog Pro Support Circle right for me?

Here are the answers to some common questions

(Don’t see your question? Reach out to our team by sending an email to [email protected])

We have members who are beginners, right up to members who have had their business for 40+ years. 

The membership is designed to be tailored to you. This means that although some concepts will be applicable to all, you get to choose (and ask for ) what you need individualised support with and it shall be provided!

The programme is accessible with English subtitles on all videos, along with transcripts for all videos and screenreader friendly PDF guides

As we discussed in the live event, likely the reason you don’t have much time is because your business is not working properly for you at the moment. DPSC will show you how to get the right systems in place to free up your time, so you have more space for growth

We have students from all over the world in all different time zones and with different commitments. 

We find that our students who attend session replays make just as much progress as those who attend live. 

We provide advance notice of sessions coming up in the month as well, so you have time to prepare

As a monthly member you can cancel for free at any point with 48 business hours notice. 

As an annual member you get a month to “make sure you love it”. If, after the first month, it’s not for you, you can cancel and get a pro rated refund

When you register you will get a confirmation email and receipt. In that email you will be asked to sign the community confidentiality agreement to keep our community safe. Then you will be given access to the members area. If you want to join the community group too, we’ll be letting people in there from Tuesday 4th. It’s all very simple to use.

Most of our sessions take place on zoom (we can help you get set up with zoom if needed). There is an optional facebook support group to join, but you can equally get support on the calls, so it is an add on and not the main part of the membership. Zoom is simple to use, even for technophobes!

The membership is for all types of dog professional who work with dogs (and people!) in a force-free way

As a human being myself who is easily overwhelmed and a psychologist specialising in anxiety support, I can support you with this. 

Our membership runs on a “take what you need, leave what you don’t” basis.

We charge in British Pounds (GPB) and we don’t charge extra for international transactions. Your local bank will convert the amount based on the current exchange rate and charge you in your local currency. You can figure out a rough idea of the conversion rate with an internet search

Here’s what I know

There’s nothing more powerful than being in an environment with other people who are doing the same thing.. because all it takes is one idea to spark the “breakthrough”. It’s never too late to start.

What our members say about dpsc 

Still got questions? We’re here for you – just drop an email over to [email protected]

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All rights reserved.